Testimonials are a popular way of advertising services. Unfortunately testimonials only mention success stories and can offer an unbalanced view.There is no simple way of knowing if testimonials are even true.

Registered health professionals are prohibited by law from using testimonials in their advertising. The Australian Acupuncture and Chinese Medicine Association’s Code of Ethics also prohibits the use of testimonials by members (http://www.acupuncture.org.au/code_of_ethics.cfm).

If I can’t rely on Testimonials, how do I choose a practitioner?

Look forpractitioners in your area by searching on the website of the peak professionalassociation for Chinese medicine practitioners in Australia www.acupuncture.org.au

  • Check the practitioner’s accredited modalities (Acupuncture, Chinese Herbal Medicine or Chinese Remedial Massage) on the association’s website to make sure they can provide the services you require.
  • Ask friends and relatives for their recommendations and again check they are listed practitioners on the association’s website www.acupuncture.org.au

Check with your health fund

  • Contact your health fund and check the practitioner is registered with the fund for the services they are offering.

Google the practitioner.

  • Google will not only show you their publications (if any), it will also give an idea of their involvement in their profession.
  • If they have a website then many of the questions posed above will probably be answered from that site as well.
  • Any negative news stories may also be revealed.

Call the Practitioner

  • Many practitioners are happy to have a brief phone call before making an appointment.
  • This is a good way to decide if this practitioner understands your condition.
  • It is also an opportunity for the practitioner to direct you so someone else if your situation is outside of their scope of practice.